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Apps, Music Business
Web radio’s No. 1 player might have been under fire from parts of the music biz, but the number of rivals joining its space shows the format’s promise. Digital music companies have plenty of reason to dive into Internet radio. Mobile advertising, vital to mobile-first radio services, improved greatly in 2013. In their latest quarters,...
Apps, Music Business
A new report by Music Forecasting shows why iTunes Radio isn’t the boon to track sales people thought it could be. Listeners of Internet radio aren’t opposed to buying music. They simply don’t want to interrupt the listening experience to hit the buy button. Music Forecasting believes it knows the problem. Based on interviews with 40 to...
Apps
Pandora, the Internet radio service, is plying a new tune. After years of customizing playlists to individual listeners by analyzing components of the songs they like, then playing them tracks with similar traits, the company has started data-mining users’ musical tastes for clues about the kinds of ads most likely to engage them. “It’s becoming...
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