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Itunes Radio

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Business Matters: Study Shows Why iTunes Radio Lacks Big Impact on Download Sales

A new report by Music Forecasting shows why iTunes Radio isn’t the boon to track sales people thought it could be. Listeners of Internet radio aren’t opposed to buying music. They simply don’t want to interrupt the listening experience to hit the buy button. Music Forecasting believes it knows the problem. Based on interviews with 40 to...

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